Social Entrepreneurship: How to Avoid Looking Silly When Talking About Social Media.
Social Entrepreneurship: Forget Everything You Know About Social Marketing Networks, and Then Read This
Social Entrepreneurship. Many will view the world of entrepreneurialism as a means of developing a business to supply the financial requirements of household needs.
The prevailing dream of most aspiring entrepreneurs is to work for themselves without the need to answer to a boss.
There is, however, a culture of entrepreneurs who not only seek to become self-sufficient in the business ventures, but they also seek to be agents of societal change.
The Schwab Foundation awards 30 international entrepreneurs with a Social Capitalist Award for not only succeeding in their profession, but also providing a sense of positive societal change.
The 2006 American Social Entrepreneur of the year winner was Kyle Zimmer and a company called First Book. This company has a desire to see low income children have every opportunity to read and own books of their own.
Statistics indicate:-
61% of low-income families have no age-appropriate books in the home
80 percent of preschool and after-school programs that serve this group have
no books at all for these children
There are 181,500 such programs in US cities with populations exceeding 50,000 alone
The children’s book market is a $27 billion industry with over 460 million books sold
annually
In 2002, just 34.5 % of US households purchased at least one children’s book
The entrepreneurs at First Book have worked to provide new children’s books for less than $2.00 per copy to programs dealing with low-income children.
Because First Book is able to sell in mass quantities to grateful literacy programs they have a significant budget that allows them to provide books to severely disadvantaged children at no cost.
Reports indicate First Book has given away more than 43 million books since its inception in 1992.
First Book has shown it is possible to develop a business that allows you to do what you love and be paid to do so. They have also shown that they can take the passion of an entrepreneur and combine it with a desire to affect future generations in a positive way.
Finding the right business is discovering an underserved market and developing a solution to needs that haven’t been addressed elsewhere.
There are thousands of global social entrepreneurs who are giving back to their local, national and global communities.
In an era of governmental cutbacks and reduced budgets many of these social entrepreneurs are finding great satisfaction in contributing in a meaningful way to the things they are most interested in.
The prospects are limitless and often provide a greater sense of satisfaction to those who include others as part of their business plan.
An Easier Learning Curve Through Social Marketing Networks
Most people who have succeeded in business can probably tell you something about the importance of having a mentor who will be able to teach you the ropes in starting your own business.
This is because the experience that these successful businessmen can impart is a very important factor in shortening your learning curve and in helping you avoid the mistakes start-up entrepreneurs usually make.
Consider the fact that 90 percent of all start-up businesses fail within five years as opposed to 90 percent of franchised businesses succeeding within the same time span and you’ll begin to appreciate the benefits of not having to reinvent the wheel to make your business work.
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Social Marketing Networks
Online social marketing networks have served the purpose of educating new entrepreneurs as well as honing the skills of experienced entrepreneurs.
This is because in an online social marketing network, you can ask for a business advice by posting your questions in a new forum and reading the answers given by some successful members.
An article about the most common mistakes a newbie makes in any line of business alone can save you from making the same costly mistake.
Furthermore, your learning curve will be much shorter as the other members in the network can help you find information, contacts and procedures that you need to start or manage your business.
Conversely, these successful businessmen can also generate leads and business opportunities through these online social marketing networks by providing the new entrepreneurs the tools they need to successfully jump start their business.
All in all, social marketing networks benefit every member by making available information, means of sharing ideas, and ways of gathering information otherwise unavailable through other means.
Social Entrepreneurship: Criteria in Choosing your Online Social Marketing Network
Of course, not all social marketing networks are the same so you must choose wisely.
The best online social marketing network for you will obviously be the ones you will benefit from the most.
For this reason, if you are a new entrepreneur, choosing the social marketing network with the most active and most numerous successful members will be the best choice.
This is because the advice that they will be able to impart regarding your concerns will be ones based on something they have encountered before that has worked and not something they have only theorized about.
Of course, surrounding yourself with successful people in your field of business will also give you the right frame of mind and outlook in overcoming the challenges that will come your way.
These people will tend to be supportive and not pessimistic because they themselves have learned to overcome these problems when they were starting out on their own.
Make sure to also choose a group that is well lead and structured as this will prove to be very important in making the transactions and conversations easier to participate in and more beneficial for the members.
Beware of some social networks having very lax leadership; this defeats the purpose of creating the group in the first place with some members filling the forums with spams, advertisements, viruses etc.
With social marketing networks, learn more, share more and profit more.
Conclusion: These abilities are possessed by most if not all of the successful Social Entrepreneurs.
To some these abilities come naturally while others have to acquire them.
If you want to be successful and reach the top, the solution is obvious- possess them if not acquire them.
Please read this entire Blog if you want to learn How To Develop Social Entrepreneurs Business Characteristics.
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