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Driving Web Traffic For A Site. Answers to All the Questions You Have About Traffic.
Driving Web Traffic For A Site. For any internet business to be successful you have to have traffic coming to your site. Without traffic you may as well pack up and go and get a real job.
So, we know that site traffic is the most essential thing for a internet based business. The big problem for many though is how do you actually go about driving web traffic to your web site?
To help get you started there are several ways you can increase your web traffic for a site.
1) Invest in Advertising.
Investing some money in a good advertising strategy such as Google AdWords or Yahoo’s Oveture will allow you to get almost instant traffic to your website. Both AdWords and Overture provide a very good and easy advertising schemes to kick start traffic to your site.
Advertising using PPC is going to cost you some money, but if you are serious about your business then it is worth investing some money into it.
2) Exchange Links
Exchanging links with other websites that are compatible to your own site or business is a free and quick way to get extra traffic. You only need to contact a site owner and ask if they would consider a reciprocal link exchange with your site.
How this works is that you place a link to his site on one of the pages on your site, and in return he does the same for you. So you are both helping each other to get visitors from each others site. Having this 2 way link on your sites will also help to increase each others site ranking in the search engines.
3) Viral Marketing
Viral marketing is where you take something like an e-book, funny video or some software and make sure the link to your site is clearly shown on it or in it.
You then share this with others for free, and you ask them to pass it on to others as well. If you have a funny video, you can upload that to YouTube with your link in the description box under the video.
If the video goes viral, you could end up with your link being seen by thousands or even millions of people, who may then click through to your site.
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4) Web Traffic For A Site
Join a traffic generating site. There are a lot of these on the internet. The idea is simple with most of these. You should find the one that’s perfect for you.
Some sites offer bonuses for doing simple things. They will offer you 1 to 5 visitors just for clicking on a member’s web page. Most of these offer bonus credits for you to refer people. It’s a quick way to get web traffic and it’s free.
Some may charge, but I recommend going with the free versions until you see how you like the service.
Now, you have the “secrets” the gurus charge for. There’s no secret. You just have to be able to market yourself. There’s no magic way, but there are easy ways. Now, get out there and get web traffic for a site that’s waiting for you!
5) Keywords
Carrying out proper keyword research is essential before building your site. By having the correct keyword in your domain name can save you a lot of long term work and money.
By selecting a keyword that has over 1000 searches per month and has less than 20,000 competing website or web pages for that keyword, you could be more than half way to getting your site onto the first page Google already.
6) Write Articles
Writing articles and posting them to article sites such as EzineArticles.com and Goarticles.com is free and still a surefire way to generate some traffic. You need to make sure that your article contains content that will draw the reader in and keep them with you until the end of the article.
When you post an article to article sites you have the opportunity to include your link in the resources box at the end of the article.
The resource box needs to be carefully thought out as this is your one and only chance to get your reader to your site. For clues on how to write your resource box, go to Ezine Articles and find an author in your topic who’s articles get lots of views.
Read the articles and then copy the way he or she structures their articles. As long as you do not copy articles word for word you are not doing anything wrong.
There are both paid and free ways to generate traffic the trick is to use as many as possible at the same time. Don’t rely on just one way of driving web traffic to your site.
Automating traffic generation so that you it costs you very little, but results in getting thousands of visitors to your site each week is the way smart marketers get their traffic. One method that some of the top marketers use to generate traffic can be found at.
Web Traffic For A Site: Generate More Traffic To Your Website.
One of the best ways to get high traffic is to get other sites to link to your site. You can do that by either getting reciprocal links or buying links. Reciprocal linking is when both sites have each others links in their directory. This can become very expensive if you start purchasing your links.
Beautiful woman enjoys outdoor with group of little cats and dog. Looking at the camera.
If your site has no or very less traffic then you’ll won’t have much luck doing reciprocal linking because you will get low quality sites. One other way to get high traffic is to submit your site in free directories such as https://ift.tt/WGJq4XN.
This will get some traffic to your site and improve your Google ranking.
Keep in mind not to just exchange links with any site because not all sites will do you good. Do not exchange links with any site that does not equal or exceed your traffic. A very simple way to do that is to get Google Toolbar and allow it’s Page Rank option.
For example if your site’s Google ranking is 2, you should not exchange link with any site with a lower ranking that yours. By doing that you are only hurting yourself because there is a chance some of your members will leave your site.
I recommend you make a little list of minimum requirements that you should or anyone who wants to exchange links with you should follow.
If you are going to buy links then don’t waste your money on dead sites. Keep in mind that any site with a Google Ranking of 4 should not be worth more than $10.00 U.S.D. per month.
If it is then don’t buy the link and simply move on. Make sure when you are making your Ads, make text ads.
Graphics/Image ads might attract people but it will not get your Google ranking any higher. Make sure when you are making your ad you do not put your site’s name, write a little description on your site.
For example if I make an ad I will write something like Free PR resources instead of www.Freepublicity.eu.
Keep in mind that you don’t always have to buy ad spots from sites, you can always look for some spots in Google, yahoo, and other search engines.
Young woman and pets lying and resting on the meadow.
Also don’t forget to make a Sitemap. Sitemaps are very useful to new visitors to your site and search engine sniffers. Sitemaps allow people to jump to the information they need quickly.
Now, if you have a forum. A very good way to make your forum ‘look active’ is to buy cheap forum posters. By making your forum look active will attract new members because people do not want to join a dead forum.
When they see the forum is active, they will register and try to fit in. You can get forum posters for very cheap price.
Other very useful ways to get high traffic is to submit your site in search engines. You don’t always have to pay, some search engines allow free submission like Google. You can also tell your friends or e-mail everyone on your contact list.
This helps a lot. Some of these people will come and at least take a look. Another very good way is to put something very unique on your website. Like write a very unique article or very hard to find products on your site. When people will see these unique things they will come and tell other about your site.
Measuring Web Traffic For a Site.
Thousands of data are sent and received by users in the Internet every second. Just imagine how web developers manage to handle such large volume of data (with different genre such as music files, PDF, and others). Most of these are data that potential customers are looking for.
If you can find the people who are looking for data or information related to your site, you can direct them to your site and increase your web traffic.
The more traffic you get, the better it is for your site to become successful and profitable.
How can you determine the traffic that flows from a variety of websites? One parameter is by the number of visitors and the number of pages that they view. The website moderator supervises both incoming and outgoing traffic to determine which parts or mostly visitors view pages of it.
Let us say for instance, you have accessed the webpage of a certain site. Maybe you will notice that there is a certain figure in the page that says, Welcome! You are the 999,999th visitor in this site. That is one way the site is determining the traffic in that certain page.
The gathered data in web traffic monitoring help configure sites and increase its security system against viruses and hackers.
web traffic for a site
Measuring Web Traffic For A Site.
Creating a website is costly. You need to hire web designers for that matter. In return, your site must be popular among web users so that it can gain advertisers and promoters. Thus, it creates an income on your part.
By measuring and analyzing your web sites, web traffic you will see if your site is popularly viewed. However, how is this done?
Traffic around your site is analyzed by viewing the traffic statistics found in the web server record file. It is an automatically generated list of all the pages served.
This is how it works: A hit is produced when any file is served. The web page itself is considered a file. Images are considered as files, too. Thus, if a certain page has five images, it could generate six hits.
Sometimes, web traffic is measured by packet sniffing. Usually a software program can interrupt and monitor traffic passing over a digital network.
As data passes back and forth over the network, the sniffer captures each packet and eventually deciphers and examines its content according to the appropriate specifications. All the data that the sniffer captured is recorded and included in the web traffic analysis.
The following information is often gathered when supervising web traffic:
-> The quantity of web visitors
-> The average number of page views per visitor. It will indicate that he is going deep inside that particular site possibly because he finds the information useful.
young woman petting her cat and dog at home
-> Average visit duration- the total length of a users visit
-> Average page duration- the length of time the page is viewed for
-> Busy times- the most popular visiting time of the site. It can be used to decide when is the best time to put advertisement and the most ideal to make some maintenance.
-> The most popular pages
-> Most requested entry pages viewed
-> Most requested exit pages would determine bad pages, broken links, or exit pages that may have a popular external link.
-> The top paths or the sequence of pages viewed by visitors from their entry and exit to the site. It identifies which paths he is using to browse the site.
-> The external links to determine which sites are creating the most traffic for a particular page.
Once the data had been gathered, web planners will now use it as reference on how to improve that particular site. Sometimes, there are problems that may arise from huge quantity of visitors browsing the same site on the same time.
From the gathered traffic data, they will now plan some site structuring to accommodate larger volumes of users accessing the site.
Web traffic is an important factor considered when creating a website. Your site will gain popularity to web users if it is easy to access. In addition, fast exchange of information is one of the vital characteristics of an effective website.
Web Traffic For A Site. Should You Write a Long-Copy Ad or Keep it Short?
Okay, you’re ready to write the ad of a lifetime. The one that will pull like crazy and leave them begging for your product like Somalians for food. So, do you whet their appetite with a short and sweet ad? Or write a long-copy ad that’s stuffed with information?
Curly girl smiling and stroking retriever, while sitting near siamese cat on yellow sofa, on blurred background
The 80-20 rule says 80% of the people only read the headline (and maybe a caption, if you have one). But the fact is, readers will read a long-copy ad. One McGraw-Hill study looked at 3,597 ads in 26 business magazines.
What they discovered was that ads with 300 or more words were more effective that shorter ads in creating product awareness, inducing action and reinforcing the decision to buy. Another ad for Merrill Lynch crammed 6, 450 words into a single New York Times page.
It pulled over 10,000 responses even without a coupon! The truth is, the reason people read ads has nothing to do with copy length.
Nobody reads long ads and other urban ad legends
People shun too many of todays ads long or short because several misleading myths have stubbornly remained with us. Things like negative headlines are a downer since people want to feel good when reading your ad. Or show the product or they’ll never know what you’re selling.
Then there’s the stuffy axiom, there’s no place for humor in business advertising. Or the ubiquitous saw, all your ads should look the same, blend in or be swallowed up. The list goes on and on. Presented with unabashed hubris by the high priests of advertising.
The basic fact is, ads really fail for three reasons.
Your ads are all about you.
You’re telling customers what you want to hear, not what they want to know. Impressive sounding features are fine to motivate your sales force, but your customer is only interested in one thing: What’s in it for me?
young woman petting her cat and dog at home
This offense is particularly egregious in business-to-business advertising, which is infamous for its addiction to phrases like the XP90 does it all or now with Duo-Pentium Processor without a hint of what these features do.
Also contaminating many of todays ads are such chest-pounding headlines as Taking the lead, The promise of tomorrow, today, or A tradition of quality. They sound good but say nothing.
Your ads are boring.
You’ve got to break the boredom barrier big time. Many ad gurus say blend in, be one of the pack and survive.
No wonder so many ads look alike, proudly showing big pictures of their products, or worse yet, featuring a giant photo of the company’s CEO usually with a caption that’s been scrubbed clean of originality or compelling information.
If you want people to stop and read your ad, you have to make the ad more interesting than the editorials in the publication you’re in. Give them real news, a fresh new way to look at what you’re offering them.
Stand out from the crowd. Start trends, don’t follow them. One of the most interesting car ads I ever saw showed the car only sparingly; instead, it featured an animation of a human heart beating furiously to the soundtrack of an accelerating engine. Breakthrough stuff.
Your ads don’t make human contact.
They’re not reaching readers on an emotional level. We all want to be liked, appreciated and loved. We want to feel secure in our lives and our jobs. So be a mensch. Create ads that touch the soul.
Use an emotional appeal in your visual, headline and copy. Don’t just show a car on the road; show the guy captivating his sweetheart with the car. If your buyers were on the moon, would they care about your cars styling?
No. They’d get an ugly, crawly vehicle that got them from crater to crater. Selling computers to business? Show the guy getting a raise or promotion for selecting your latest model.
You’re selling the emotional end result, the human need-based bottom line, not a box, or vehicle with four wheels and an engine.
So if you’re struggling with the notion of whether to write a long- or short-copy ad, you can do both and still get results. The key is not length or lack of it, but information, interest and involvement in your customers needs. These are the ingredients to creating a successful ad.
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